This PGDM program in marketing investigates the Fundamental approaches to understanding markets , competitors and portfolios of product offering. Identifying target markets, market monitoring and product development are some of the many attributes of this module accessible through Hybrid Learning mode.

A Post Graduate Diploma in Marketing Management is useful for Executives working in any organization primarily because marketing is core to the sustenance and growth of these organizations. Professionals from this sector will be able to effectively create brand management strategies and function as marketing professionals if they enroll for marketing management courses.